United Way Toronto


Canadian winters can be gruelling. But, for most of us, the challenges that come with the season are offset by the comfort of home, and the warm company of friends and family. Others aren’t so lucky. In Toronto, more than 557,000 people live in poverty. And, adding to an already challenging reality, many will be left to struggle with harsh temperatures, hunger and homelessness this winter. That’s where you come in. By sending your Warmest Wishes (buying a gift of necessity on behalf of a friend or relative), you can bring warmth, food and care to people who urgently need it. At the same time, you can send a fun-loving e-card, telling your friend or relative that a gift has been made in their name. This year, why not make the holidays even more heartwarming? You’ll feel great about helping people right here in our city, and giving winter the cold shoulder! Visit warmestwishes.ca to send yours starting on Giving Tuesday, December 2, 2014. Only available until January 9, 2015.

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