Case Study - Charity Village

http://givingtuesday.ca/p/2213

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Read about how CharityVillage used GivingTuesday to show their love for the sector and to give back to the causes near and dear to their own hearts. They engaged their entire staff of “Villagers” as well as their families, friends and the broader community, to share #UNSELFIE pictures and create a social media buzz around community giving.

Often people don't realize that there are real human beings working behind the scenes to keep the CharityVillage website running … taking part in the #unselfie campaign allowed us to put a face (so to speak) to these hard-working people. It also had the added benefit of being a wonderful team building experience!

Check out the case study.

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