The University of British Columbia (UBC) launched GivingTuesday and supported the global movement with a campaign to recognize the support and impact of all kinds of donors. The UBC campaign reached their community, brought in new donors and raised more than $10,000 on GivingTuesday.
We were very pleased with how GivingTuesday messaging helped to increase donations, as well as help us acquire new donors.
Read the case study to learn more.